Racing Club de Ferrol is preparing to attract international fans thanks to a recent agreement between LALIGA and TW Events, an agency specialized in the management and promotion of events worldwide. This partnership represents a great opportunity for the Ferrol-based club, which will see its matches at the A Malata stadium not only attract its local fans, but also reach a much wider audience in international markets. Through TW Events, tickets and team-related experiences will be offered to fans in key regions such as Asia, the Middle East and the United States, areas where interest in European soccer is constantly growing.
The agreement with TW Events will not only promote Racing globally, but will also position the club within a select group of teams that are part of LALIGA’s broader internationalization strategy. This initiative seeks to broaden the fan base outside of Spain, while enhancing the league’s recognition in emerging markets.
Boosting tourism and the local economy
This agreement not only aims to increase Racing’s visibility abroad, but also to boost tourism in Ferrolterra and strengthen the local economy. TW Events will manage the sale of tickets and premium seats for Racing’s matches, offering international fans the chance to enjoy a unique experience at the A Malata stadium.
In this way, sports tourism is expected to play a key role in the economic promotion of Ferrol, attracting a global audience that wants to enjoy Spanish soccer and the charm of the city, while fostering local development, generating opportunities for commerce and the service sector in the area.
